Roze Avenue develops 100% vegan products. We ensure that none of our products contains animal based ingrediens.

Roze Avenue has strict quality assurance and quality control procedures with our manufacturer to ensure that our products are not tested on animals.

There is a suspicion that parabens have a negative effect on hormone balance. At Roze Avenue, we want to be on the safe side, and have removed parabens from our products.

Sulfate is often added to shampoos and soaps as it contributes to the foaming effect. Unfortunately, sulfate is known to dry out the hair and remove its natural oils. That is why we have removed sulfates from our products.

Microbeads are not easy to degrade. Therefore, it ends up out in the oceans through your drain in the shower. We want to prevent microbeads from ending up in the oceans and harming the environment. Therefore, Roze Avenue products do not contain microbeads.

Anti Fade Color Safe is a technology in the form that encapsulates your hair colors so that it does not fade. Many of our care products are Anti Fade Color Safe.